Josie Janson / Program Director
I am responsible for selecting the format, shows, and schedule for a radio station, having a final approval over the station’s music playlist. The station’s listening area demographics and ratings drive the program director’s decisions on format, i am in charge of entertaining pitches to include a new single in the playlist or organize a marketing campaign involving the station.
When you listen to the radio and lose yourself in the succession of one favorite hit after another (with no buzzkill in between), that is the skillful work of a program director, this is where i come in to fulfill this duty and to keep listeners interested.
The work is largely creative, this job is really a business-oriented occupation. I have to keep my eye on the bottom line or make the necessary changes. That can include replacing on-air personalities, changing formats, etc. In this role i need to make tough choices to keep the station afloat. Many program directors develop a close relationship with the on-air talent, and it can be a gut-wrenching experience to cut one loose. In saying this, fortunately i have not had to go down that road on Viper-Oceania Sound Revolution, the team is great and we work together as one.
My Favourite Quotes
The human race has only one really effective weapon and that is laughter. The moment it arises, all your irritations and resentments slip away, and the sunny spirit takes their place.